MY STORY
My name is Gabriela Lobo and I am the proud daughter of two incredibly selfless and hard-working people. I mention this because at the core of everything I do, I reflect back on the foundation of values that my parents have instilled in me. These simple yet essential lessons include unconditional kindness, impartial fairness, and patience yet persistence.
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I am dedicated to making this magnificent world we live in just a little bit brighter through my positive personality, my commitment to inclusivity, and my responsibility to evolve into the best person I can be, both professionally and personally.
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I am a Marketing Coordinator at Cumulus Media, Inc. where I help bring marketing campaigns come to life with maximum efficiency. Clients range from local companies to large corporations who use our platform to implement their strategic marketing campaigns. Additionally, I help execute NTR (non-traditional revenue) events to strengthen brand loyalty and retain our current listeners as well as acquire new listeners. This experience in the media and entertainment industry has prepared me with a unique perspective of both sides of marketing media implementation.
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I received my bachelor's degree in Marketing with a minor in Communication from Florida State University in May 2020. Graduating in the middle of a pandemic, national civil unrest, and arguably the worst collective year in recent history has equipped me with notable skills for a successful career. These include refined communication and problem-solving skills, an emphasis on being flexible and adaptable, as well as, pushing my limits with creative and critical thinking. I feel as if I have gained the emotional intelligence of a tenured executive due to the heavy amounts of introspective thinking and personal development 2020 gave me the time to do.
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Allow me to add value to your Marketing team with my creative ideas, analytical and detail-oriented mind, and my solid education and experience foundation. I am confident that I can be an asset to any company whose values align with mine and whose company culture are compatible with me.
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MY INTERESTS
Theatre
My first experience with live theatre was when I performed a minor role in a rendition of Hansel and Gretel as a child. In high school, I was reintroduced through Theatre classes and fell in love with everything that goes into live theatre. I joined the International Thespian Society and even competed at the Florida State Thespian Festival my senior year. I still love theatre today, but as an audience member now. My favorite musical is (still) Hamilton and I was lucky enough to see the traveling tour perform at the Straz Center in Tampa in 2019! I cannot explain how happy I am to now have the entire show at my disposal with Disney+! Theatre has been an integral part of our society and telling stories is who we are, I strongly believe that everyone should have access to it.
Traveling
Recently, I discovered my love for traveling. Throughout my childhood, my family and I never left Florida, let alone the country. In the summer of 2019, I was able travel out the country for the first time in my life to visit Tokyo, Japan! Spending 3 days at the Tokyo Disney Resort and then the rest of my trip exploring the streets of Tokyo truly was a dream come true. Later that summer, I was blessed enough to join my parents on a trip to their home country, Honduras! Meeting my grandma and many family members whom I have never met before was very special and that is a trip I hold close to my heart. I can’t wait for my next adventure when it is safe to do so!
Education
I have always had a passion for learning. As a child, I used to beg my parents for math practice books, as I just could not wait to apply what I learned in class. When I began my courses for my Marketing major, it felt quite ridiculous how excited I got over understanding new concepts and identifying the companies I am so familiar with, demonstrate these lessons I learned. I wish to continue to learn more about marketing and several business functions as my professional life develops. After I graduated I felt a little lost without a structured curriculum, so I took the time to teach myself how to use Adobe programs like Photoshop, Illustrator, Indesign, as well as some of their other apps like Premiere Rush and Spark. Through this I found a passion for digital art and graphic design, there are so many more things to learn and passions to be discovered! I will always be a student of life.